Audience theory 2

Audience theory 2: blog taskCreate a new blogpost called 'Audience theory 2 - blog tasks' and answer the following questions:

1) Social learning theory has been criticised for simplifying the causes of violence in society. Do you think the media is responsible for anti-social behaviour and violence?—> Personally, I believe that the media are responsible to a certain extent as they do change the way we act in scenarios which is supported by Bandura's experiments. However, they also depend on the person and how they are as an individual. Anti-social behaviour is because of media because it allows young people not to interact with other there age and make friends because they are so tied into doing there own thing such as watching Netflix or catching on shows.


2) How is social learning theory relevant in the digital age? Are young people now learning behaviour from social media and the internet? Give examples.—> I think that young people are learning how to behave from the media and the internet. For example,  TV shows like Power and Empire gives people the idea that you can millions by selling drugs and violence. Young people can easily be manipulated by the media because nowadays the shows and movies we watch are crime related and violence related. Giving young people the mindset that they can hurt people and do illegal things. Furthermore, the internet also knows how to manipulate young people because they post memes and videos about violence which make people think it’s a norm in our society. Social media uses a lot of propaganda to manipulate young people and it works because it shows how it really can get into someone’s head.


3) Research five examples of moral panic from the last 50 years. To what extent was the media responsible for these moral panics? Was the concern in society justified? How have things changed as a result of these moral panics?

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When people see this they instantly judge because they are uneducated on the topic. Therefore, making them panic. The media portray certain topics in such a negative way that they brainwash, young people especially, to believe something that is not true. Also, this means that they won't research themselves on the topic. Rather they will get other opinions and take that into consideration.

4) Read this introduction to an academic paper on technopanics. What examples are given of technopanics that create fear in society?—> One example used in that paper was "Online Child Safety". This is important for parents to see what online sites are appropriate to browse for the children as they can easily be manipulated into doing something they shouldn't be doing. It gives parents the right to control what there child is doing on social media.


5) How does the author suggest that technopanics should be addressed - rather than through government regulation?—> By societal learning, experimentation, resiliency, and coping strategies rather than by regulation


6) Do you think the internet should be regulated? Should the government try and control what we can access online?—>I do believe that it should be regulated as the internet can have some stuff that is very persuasive on there that can manipulate people. However, it does restricts people freedom for browsing the internet.   


8) Is heavy internet use something we should be worried about in society? How would you define 'heavy internet use'?  —>I think it is a big concern as it can be used as a distraction for your education and health as it may be addicting and hard to maintain other things while browsing the internet constantly. Using the internet a lot may lead to obesity and a risk for peoples health and it could reduce the amount of work you you which could affect the economy.I think that 'heavy internet usage' is where you don't have much of a social life and you do not experience the world that often. It is the point where you would rather browse the internet rather than be with family and friends.




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