Posts

Showing posts from June, 2018

Oh Comely close-textual analysis

Oh Comely  close-textual analysis: blog tasks Work through the following tasks to complete your close-textual analysis of the  Oh Comely  CSP pages: Front cover 1) What do the typefaces used on the front cover suggest to an audience? The typography used for the title clearly suggests to the audience that this magazine is artsy, creative and thoughtful as it can be said that it looks like brush strokes, like a painting of sorts. 2) The words under the title introduce the content and topics addressed. What do these suggest about the potential audience of Oh Comely? These words suggest that the Oh Comely reader is arguably slightly pretentious as they tries to be overly creative, which gives it an aggressive, in your face vibe, in perhaps a similar way to that of the magazine. 3) How do the cover lines use narrative to create enigma? What do the cover lines suggest about the magazine's content and audience? The cover lines like "mischief" create enigma as it is ...

Oh Comely - Audience blog tasks

Oh Comely - Audience blog tasks Read the Oh Comely website page on advertising and audience to get a good idea of the demographics and psychographics for the Oh Comely target audience then answer the following questions: 1) How does Oh Comely introduce itself? --> Oh Comely introduces itself a highly sophisticated magazine. They cover seems very empowering for women. Therefore, showing they have a niche audience. The also introduces them self to be a very feminist magazine with the type of articles inside the article 2) How do the print circulation/readership statistics for Oh Comely compare to Men's Health? These figures are a lot lower than the statistics for MH, barring the average age. This is because Oh Comely is quite a niche magazine, aimed at a much smaller audience compared to that of Men's Health. 3) How is  Oh Comely  distributed to the audience? Oh Comely is distributed through independents, WHSmith and international outlets. 4) What do you think th...

Men's Health - Industries case study

Men's Health - Industries case study blog tasks This is a comprehensive case study covering a range of Industry contexts. It is divided into three sections: Hearst publishing, the impact of digital media and Men's Health online platforms. You will need to allow for at least two hours to work through the following tasks. Hearst publishing Research Hearst publishing by looking at the  Hearst UK website  and the  Wikipedia entry for parent company and conglomerate Hearst Communications . 1) Hearst UK is part of Hearst Communications. What is Hearst Communications and where is it based? --> Hearst Communication is an American media conglomerate based in New York that is over 130 years old and is still owned by the Hearst Family. 2) What media industries and brands make up the Hearst Communications conglomerate? --> it owns a range of media business information brands including American newspapers, magazines e.g Cosmopolitans, half of the A&E Network TV Channe...